Eine digitale Bühne fürRockstar-Personenmarken

Wir bauen authentische Personenmarken und skalierbare Online-Businesses für Keynote Speaker:innen, Solopreneur:innen und Expert:innen auf.

Brand Name
Brand Name
Brand Name
Brand Name

Are you ready for yourpremiumonline brand?

Hi! Anzhelika here.

I am an online marketer and brand communication strategist. I create unique brands and lasting, scalable online presence for professionals and entrepreneurs ready to turn their expertise into thriving businesses.

For me, it’s not just about website designs or social media strategies; it’s about building systems that grow with you – so you can focus on what you do best – growing your business.

My process

The Spotlight Framework

The Spotlight Framework is my 4-step system to turn your expertise into a magnetic brand and professional online presence. It helps you clarify your message, build a brand that feels like you, create digital assets that convert, and scale your visibility with a content strategy in just 4 months.

Content Fudge Social Media Management and Content Marketing
Step 1
[
Step 1

Strategise

This is where we lay the foundation for your brand and design a communication strategy for all platforms.

Step 2
[
Step 2

Create

This is where we create your website and automate bookings and other digital systems that help you save time and money.

Step 3
[
Step 3

Connect

This is where we use social media and other communication channels to connect with your audience and grow your influence.

Step 4 (Advanced)
[
Step 4 (Advanced)

Automate and conquer

Once your online presence is done and optimised for results we can use automations to save time on client acquisition, onboarding and other routine tasks.

Case studies

Real resultsfor top keynote speakers, coaches and consultants

Why traditional solutions don’t work for experts like you

Most branding and online presence solutions invlove complex and long processes not fitting for single-person businesses and freelance professionals. They also tend to focus on only one part of the solution, leaving you to look for additional services.

My Spotlight framework is designed specifically for high-end professionals and experts who value their time and need a simple, streamlined and effective approach to personal branding and online presence creation.

TRADITIONAL SOLUTIONS

Focus on corporate brands

Generic and boring branding templates

Basic website design without strategy

Difficult to implement social media strategies

Impresonal and mass-focused approach

MY SPOTLIGHT FRAMEWORK

Designed for personal brands and individuals

Unique brand story and communication strategy tailored to speak to your audience

Strategic online hub built to reflect your expertise and save time with automations

Simple hands-on and step-by-step strategy and training to grow your brand and audience

Individual 1:1 coaching and „Do it for you“ services, customised resources and approach + membership in my entrepreneur community for continuous support
Content Fudge Social Media Management and Content Marketing

Traditional solutions

My Spotlight Framework

Traditional solutions

Focus on corporate brands

My Spotlight Framework

Designed for personal brands and individuals

Traditional solutions

Generic, boring branding templates

My Spotlight Framework

Unique brand story and communication strategy tailored to speak to your audience

Traditional solutions

Basic website design without strategy

My Spotlight Framework

Strategic online hub built to reflect your expertise and save time with automations

Traditional solutions

Difficult to implement social media strategies

My Spotlight Framework

Simple hands-on and step-by-step strategy and training to grow your brand and audience

Traditional solutions

Impersonal and mass-focused approach

My Spotlight Framework

Individual 1:1 coaching and "Do it for you" services, customised resources and approach + membership in my entrepreneur community for continuous support

What my framework costs

Invest in your expertise

You can purchase my complete framework that contains all four steps. Or you can go for my essential framework with only the website creation and social media strategy or communciation strategy. For those who prefer to learn and do things themselves, I also offer a VIP Coaching to guide you through the whole framework, personal branding and social media strategy.

Done for you

Complete Spotlight Framework

The all-in-one solution to build your personal brand and online presence with confidence.

RMarketing Strategy (what and how you sell, how to price,and who to sell to)
RBrand positining and messaging
RPolished website with email automation systems to save time.
RSocial media strategy: A tailored content strategy, calendar, and hands-on workshop to master your platforms.
QOne advanced automated sales funnel that saves time and brings results
QAccess to Personal Brand University Group during the project
7,300 + VAT
  • Payment in installments possible
  • Förderung by KMU.Digital for up to €4000 possible
  • 30% cheaper than buying every solution separately
Done for you

Essential Framework

Get the essentials to establish a professional online presence.

RBrand positioning, messaging and marketing strategy

OR

RSocial media strategy: A tailored content strategy, calendar, and a hands-on workshop to master your platforms.
RPolished website with email automation systems to save time.
QOne advanced automated sales funnel that saves time and brings results
RAccess to Personal Brand University Group during the project
5,400 + VAT
  • Payment in installments possible
  • Förderung by KMU.Digital for up to €4000 possible

Done with you

VIP Coaching

If you prefer to do the things yourself but still need some expert guidance and strcture, this package is for you.

R1:1 Coaching and personalised guidance through full framework or its parts (2x Month 1h via Zoom)
RFree access to all free and paid resources
RFree access to the exclusive WhatsApp communtiy
RHomework, to-dos, and accountability to keep you on track
RDiscounts on all my workshops and done-for-you website nad sales funnel creation
RDiscounts on partner services (branding, photography)
RAccess to Personal Brand University Group during the project
490 per month

Price includes VAT

My clients experienced

Social media follower increase

%

Increase in revenue and online booking/purchases

hours less spent on content creation weekly

%

Satisfaction and confidence to showcase their website and social media accounts to potential clients

Free resources

The online presence checklist for your business+ email course on how to implement it

Everything you need to build your professional online presence in one place. From website platforms and plugins to email marketing and content creation tools. These are my personal recommendations—the exact tools I use or what my clients rely on and rave about. No more wasting hours on research or guessing what works. Just use my proven solutions!

Easy Content Calendar for Your Various Platforms

Get my different variations of content calendars to fit your working style and help you plan different types of content for your website, socials and other channels.

Create Your Unique Offer Workbook

Do you want your business to run on autopilot? Then you need to clearly define WHAT and HOW you sell. This Workbook will help you craft your offer, create an offer suite and plan a smooth sales funnel. With tons of examples from different industries.

Anatomy of Brand Identity Workbook

Every business needs a strong brand. But not every business has the resources to invest. Find out how to build a brand on your own. Plus tips where you can get affordable branding solutions.

Stay updated with online presence trends

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Turn your business vision into a unique brand and scalable online presence