Social Media Content Strategy Template
Want to make creating high-quality content consistent, fast and easy without copying other accounts? Then you need a solid content strategy. And while all the blog articles and youtube videos are nice, having a fill-it-in yourself template is soooo much better. That’s why we made this resource. You just sit down, follow the instructions and fill things in. As easy as that 😉. The perk is – you never need to ask yourself the question – “What should I post next?”. Because you will know. It will all be in here, in this nice little (120 pages 😅) template.
29,00 €
What’s inside:
The breakdown
Strategic content planning guide
A step-by-step guide to crafting compelling content that aligns with your business goals and what your audience wants.
Competitor reverse engineering strategy
A step-by-step process to analysing your competitors and understanding what make them tick.
Full audience exploration framework
To understand who you are making content for and how to get them to become your clients.
7 Instagram checklists
Checklist of everything you need daily, weekly, monthly and quaterly on IG + how to write a perfect Bio to maximise conversions and trust.
4 growth tactics
Actionable tactics to increase reach grow your account (even without posting).
High-converting Bio guide
Everything your Bio should containt to turn followers into customers.
Explanation of the complete IG journey for a service-based business
From discovery to scaling, you’ll find all the steps and goals your business should set to win clients and generate sales on Instagram with content.
Explanation of the complete IG journey for a service-based business
From discovery to scaling, you’ll find all the steps and goals your business should set to win clients and generate sales on Instagram with content.
Visual content guide
Advice on creating high-quality carousels and reels while maintaining a consistent aesthetic and voice that aligns with your brand identity.
Instagram checklist
(daily)
- Post 1 feed post and 3-5 stories daily
- Add hashtags to your post caption or as first comment
- Share your post on your story using
- a comment on the post (say thank you or answer the question)
- an interactive sticker
- an incentive to check it out using a CTA
- Pin 3 comments that set the tone for conversations (if you don’t have loyal followers yet, ask your partners and colleagues to comment on your posts)
- Use Notes to communicate a short message, like “new reeel” to people you follow or close friends to encourage engagement
- Take 10 minutes a day to answer any open comments (press the heart button in your home feed view and filter for comments)
- Mark the comments you replied to with the heart button
- Take 30 minutes a day to respond to your DMs or to DM your new followers and have a real conversation. The more personally you engage with your followers, the more likely they will be to engage with your content or convert.
Weekly
- Analyze your insights & adjust your content as needed. But don’t overthink it. Not every post will or needs to go viral.
- Make sure your “My offer” or “Start here”, “My Story” and “Client Wins” highlights are at the front of your highlights
- Check your DM request folder for any DMs you may have missed throughout the week
- Post daily on stories & 3+ times on your feed
- Post “subscriber” content if you have subscriptions set up
Chapters
Pages
This workbook is designed to help businesses create a structured and effective social media content strategy. It is a practical tool designed to help users develop and implement a strategic social media content plan that aligns with their business goals, engages their target audience, and tracks progress through measurable metrics.
Perfect for:
New service-based business owners, product-based business owners, solopreneurs, coaches and professionals trying to build their personal brand on social media.
Say goodbye to asking ‘What to post?’ and always know your next move!
